Making the most of your Sportsbook - Increase Cross sell opportunities in both retail and digital
Thursday,April 11, 2024:1:00 PM -1:30 PM
Speaker(s)
Description
Everyone knows that a player is 3X more valuable to the property if they can cross sell players from one vertical to another. Can you market a sportsbook the same as Casino Promotions? We will cover the considerations to integrate a Book into a property and lessons learned from this important trend.
Track(s)