Description

Print. Digital. Social. Direct mail. With so many different ways to market to shoppers, how do you know what media mix is right for your store? See how independent retailers are using media analysis and digital tools to move from expensive, low-productivity advertising to lower-cost, data-driven media solutions that engage shoppers, drive traffic, and increase sales.

Track(s)

• 
  Omnichannel Marketing

Handout(s)

• Save Money and Increase Sales