Creative Choice Awards Presentation
- Room: Main Stage, Summit Ballroom
Tuesday,March 01, 2022:7:00 AM -8:45 AM
Speaker(s)
Description
Ready to take a look at the most innovative and creative campaigns in the independent industry? The National Grocers Association (NGA) is pleased to host the annual Creative Choice Awards, presented by Kellogg's and Unilever, to honor and recognize the best marketing and merchandising programs in the grocery industry. Winners of the Creative Choice Awards Contest gain respect throughout the industry and receive national recognition at The NGA Show. Still emerging from one of the biggest hurdles our industry has ever faced - creativity and innovation were truly pushed to a new level. Don’t miss your chance to see what creativity was brought to the table in 2021.
- Winner: Harvest Market/Niemann Foods – Cooking with Emily
- Honorable mention: Hornbacher’s – Myles Frost: Guest Service Sensation
- Winner: Pioneer Supermarkets / Associated Supermarket Group – Be the Good Neighbor
- Honorable mention: Food King / Affiliated Foods – World’s Largest Watermelon Display
Connections through Digital Marketing or Mobile
- Smaller operator
- Winner: Dorothy Lane Market: Self Care
- Honorable mention: Hornbacher’s – Hiring on Social Media
- Larger operator
- Winner: ARS Food Town – Three Ingredient Challenge
- Honorable mention: Harps Rewards Program
Traditional Media – TV, Radio and Print
- Smaller operator
- Winner: Dorothy Lane Market – DLM Difference Commercials
- Honorable mention: Elmer’s County Market Radio Ads
- Larger operator
- Winner: Fresh Encounter – Nourish Your Mind
- Honorable mention: Coborn’s 100-Year Deals of the Century
- Smaller operator
- Winner: Trig’s Minocqua
- Honorable mention: Jefferson Family Market
- Larger operator
- Winner: Coborn’s Buffalo
- Honorable mention: K-VA-T/Food City
Local, Specialty or Emerging Products
- Smaller operator
- Winner: LaBonne’s Market – Luke, I Am Your Fascia
- Honorable mention: Dorothy Lane Market: Food Explorer
- Larger Operator
- Winner: Roche Bros. – Football Food Fun
- Honorable mention: Cub Foods – Beer
- Smaller operator
- Winner: Metcalfe’s – Social Bands
- Honorable mention: Kent’s Market / Associated Food Stores – Meals for the Military
- Larger operator
- Winner: Weis Markets – Honoring Our Veterans
- Honorable mention: Coborn’s 100-Year Celebration
Center Store/Frozen/GM/HBC
- Smaller operator
- Winner: Chris Food Center: Frozen Food Month
- Honorable mention: Green Valley Marketplace – May the 4th Be With You
- Larger operator
- Winner: SpartanNash: Score Big
- Honorable mention: Associated Grocers of New England: Wicked Wednesday
- Smaller operator
- Winner: Metcalfe’s: Build Your Own Thanksgiving
- Honorable mention: Dorothy Lane Market: Food Explorer
- Larger operator
- Winner: Lowe’s Market – Mealtime Made Easy
- Honorable mention: Associated Grocers of New England – Wicked Wednesday
- Honorable mention: Super One Foods / UNFI – Produce Extravaganza
Supermarket Superheroes Award presented by Kellogg’s: Fresh Encounter Inc. – Nourish Your Mind
Excellence in Agility Award presented by Unilever: SpartanNash – CHEERS! Beer & Wine Sale
Track(s)
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