Power plants are one of the largest users of water in the US, and most of it is used for cooling. Infinite Cooling is a company spun-out of an MIT research lab with technology that utilizes electric fields to capture water as it leaves power plant cooling tower exhausts, saving these facilities 20% on their water use and expense, as well as eliminating visible plumes. The system is easily retrofitted to most cooling towers without a power plant shutdown and with no impact on performance. The company has two ongoing projects at natural gas and nuclear facilities. Infinite Cooling is funded by one of the world’s premier energy investors and it was founded in 2017 by MIT researchers Dr. Maher Damak (CEO), Dr. Karim Khalil (CTO), and Prof. Kripa Varanasi (Chairman). The company has won the MIT Clean Energy Prize, the National DOE Cleantech UP Grand Prize, the Rice Business Plan Competition Grand Prize, the MassChallenge Grand Prize and the MIT $100K Competition Grand Prize.